Orangetree Design is a Cape Town based graphic design company established in 2003. Gavin Davids, the founding member’s passion for graphic design started at an early age and he continued to explore design and illustration, and eventually graduated as a Graphic Designer at the Cape Peninsula University of Technology. After gaining valuable experience at two leading fashion manufacturing companies, in Cape Town, the new direction was to explore and gain experience at agency level after a successful seven-year spell. This exposure then led to the idea of acquiring knowledge of the industries’ process from the concept of an idea to the finished product. After a few years in the lithography, screen-printing and digital printing industries, it was time to apply these collective qualities under one brand and Orangetree was created.

The name stems from a theatre and a pub in the High Street of a London Borough, in the United Kingdom after spending a few years working in the area and the name has stuck ever since. The identity encompasses what we do.

If the brand is the peel of your business we create the appeal, which has become our core slogan.

Orangetree Design has been recognised for its dedicated in-house support of Pick ‘n Pay Clothing Division where we assisted in the execution of the entire marketing and communication process for their stores nationally. We provide services to other leading FCMGs, small start-up businesses and corporate companies.

We are a design company with over 23-years’ experience in agency, printing, fashion, retail and the branding and signage industries. We successfully co-ordinated and provided photographic, design and technical support to Pick ‘n Pay Clothing’s Communication and Marketing Departments for a period of three years. We furthermore, provided design and technical services to some of the fashion buying departments and supported the overseeing of the product development on a technical level.

Our other success is to provide design and brand development strategies to on behalf of a governmental organisation; the Small Entrepreneurial Development Agency also known as SEDA. We assist in the marketing and brand development of start-up and established companies.

Learn About Our Team & Culture.
We are a bunch of lunatic art-junkies with a poor sense of limitations and lots of talent all crammed into … chuck in a brief and we might just blow your imagination. Orangetree is an established Cape Town based creative specialist with a strong focus on quality and results. We deal one on one with clients and view ongoing as beneficial to the wellbeing of our successes. We believe in your dreams. Your ideas inspire our thinking.

Our Culture.
We see our relationship with our clients as a partnership with a ‘Brand Called You’. This mentality allows our company to customise our corporate branding style to give your business the best representation, to give it that edge in the corporate MARKETS as far as Johannes- burg and Durban. Orangetree also partners with hosting providers in order to bring internet solutions closer to smaller clients.



Gavin Davids

Creative Director

I am a corporate identity and brand development Mister Miyagi, with an addiction to deliver quality products. My trainees and staff have to make quality their main priority. I only approve “Kickass” design concepts. My main focus; “Wow the client.” Experience has taught me that chasing perfection broadens your ability to learn new things. Superheroes and VW Beetles are my thing… and my hobbies are 2 kids and wonderful wife. I’m the illustrating, car-wrapping, logo design guy. As the saying goes; 10% talent, 100% hard work.


Liam Abrahams

Junior Graphic Designer

Liam is our other graphic designer, responsible for the dynamic design handwriting that Orangetree Design encompasses. Experience in design, signage and photography we have all our basis covered.


Menachem Ovadia

Lead Programmer

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  • Illustration
  • Graphic Design
  • Vehicle Wrapping
  • Signage
  • Book Layout
  • Vehicle Graphics
  • Photography
  • Illustration
  • Graphic Design
  • Videography
  • Animation
  • Layout Design
  • Photography
  • Web Development
  • VBA Applications
  • Software Development
  • Android App Development
  • Unity Game Development
  • Windows & Linux Applications
  • Server Building
  • Pen Testing